Executive Team

Executive Team

Steven Liau
Chairman and Chief Executive Officer
A co-founder of the company in 1988, Steven has driven the development and growth of the company since its inception. His diverse background and entrepreneurial spirit lead the growth and organization of every part of the company. Mr. Liau has overseen CipherLab's expansion to a worldwide AIDC company, and participates daily in the sharpening of CipherLab's renowned focus on customer service, industry expertise, and technical innovation.
George Tan
Senior Vice President and Spokesman
Mr. Tan, with strong knowledge in products and technology in AIDC industry, helped CipherLab establish a solid manufacturing department that could deliver on its product designs to a growing customer base when co-founding the company. Moreover, with the expertise in software and application development, he helped the company build the MIS department to manage corporate resources.
Lawrence Chen
Chief Technology Officer
Lawrence focuses on translating business strategy into executable technology frameworks. He strengthens system integration, IT governance, and operational scalability, ensuring technology platforms are reliable, cost-effective, and aligned with CipherLab’s long-term growth, efficiency, and cross-functional execution needs.
Cesar Lai
Executive Director of Global Business
Cesar drives global business execution by aligning regional sales operations with corporate objectives. He improves market coverage, channel performance, and deal execution, enabling CipherLab to scale international revenue while maintaining disciplined sales management across diverse regions.
Kevin Lee
Senior Marketing Director
Kevin connects marketing strategy with measurable business outcomes. He strengthens demand generation, go-to-market execution, and sales enablement, ensuring marketing investments translate into pipeline quality, market clarity, and sustained revenue impact across global and vertical markets.
Henry Wang
Director of Customer Experience and Support
Henry leads the execution of customer experience and support operations with a strong technical foundation. He optimizes service processes, support systems, and feedback loops to improve response efficiency, service consistency, and long-term customer satisfaction.
Anthony Wang
Operations Director
Anthony drives operational execution through process optimization and cross-department coordination. With deep organizational knowledge, he improves internal efficiency, governance alignment, and execution consistency, supporting CipherLab’s day-to-day operations and ongoing organizational transformation.
DC Chang
Finance Director
DC enforces financial discipline through structured planning, controls, and reporting. He supports management decision-making by improving financial transparency, risk control, and operational accountability, ensuring CipherLab’s growth is both scalable and financially sustainable.